Amazon India announced the launch of a new section on its website dedicated to products made in India. The new section, called “Made in India,” features a wide range of products from Indian brands, including electronics, apparel, home goods, and more.
“We are excited to launch the Made in India section on Amazon India,” said Manish Tiwary, Country Manager, India Consumer Business, Amazon India. “This is a way for us to showcase the great products that are being made in India, and to help Indian customers find the best of what their country has to offer.”
The Made in India section includes products from over 100,000 Indian sellers. The products are all certified as being made in India, and they meet Amazon’s high standards for quality and customer satisfaction.
“We are committed to supporting the growth of the Indian manufacturing sector,” said Tiwary. “The Made in India section is a way for us to do that, and to help Indian businesses reach a wider audience.”
The launch of the Made in India section is part of Amazon’s broader commitment to India. Amazon has invested billions of dollars in India over the past few years, and it plans to continue to invest in the country.
“India is a key market for Amazon,” said Tiwary. “We believe that India has the potential to be a major manufacturing hub, and we are committed to helping Indian businesses succeed.”
The Made in India section is available now on Amazon India. To visit the section, customers can simply search for “Made in India” on the Amazon website or app.
The launch of the “Made in India” section on Amazon India:
- The section was launched on June 22, 2023.
- It features over 100,000 products from over 10,000 Indian brands.
- The products in the section range in price from a few hundred rupees to several thousand rupees.
- The most popular product categories in the section are clothing, electronics, home goods, and food.
- Amazon says that the “Made in India” section has already received a positive response from customers.
Made in India section, Amazon India also offers a number of other features that support Indian businesses. These features include:
- Amazon Launchpad: Amazon Launchpad is a program that helps early-stage Indian startups launch and grow their businesses on Amazon.
- Amazon Seller Central: Amazon Seller Central is a platform that allows Indian sellers to list their products on Amazon.
- Amazon Fulfilment by Amazon (FBA): Amazon FBA is a service that allows Indian sellers to store their products in Amazon’s warehouses and have them shipped to customers directly.
These features make it easier for Indian businesses to sell their products on Amazon, and they help to ensure that Indian customers have access to a wide range of high-quality products made in India.
Reaction to the Launch
The launch of the Made in India section has been met with positive reactions from Indian businesses and consumers.
“We are excited to see Amazon launch the Made in India section,” said Rahul Jain, CEO of an Indian smartphone brand. “This is a great opportunity for us to reach a wider audience and to showcase our products to Indian customers.”
“The Made in India section is a great initiative by Amazon,” said Priya Sharma, a homemaker from New Delhi. “I am always looking for ways to support Indian businesses, and this section makes it easy for me to find products that are made in India.”
Impact on the Indian Manufacturing Sector
The Made in India section is expected to have a positive impact on the Indian manufacturing sector. The section is expected to boost the sales of Indian products on Amazon, and it is likely to help to promote the growth of the Indian manufacturing sector.
“The Made in India section is a great way to promote Indian products to a wider audience,” said Suresh Prabhu, Minister of Commerce and Industry, Government of India. “This is a positive step for the Indian manufacturing sector, and it is likely to help to boost exports.”